Some of our latest work

A networking and training platform for offline and online community leaders, CLA needed a landing page to initially pitch the concept and then to act as a front end to an online training system.

The website was designed to onboard leads that need help building a community around their business or to leverage the community they've managed to build so far. Joining involves purchasing a membership and having access to resources and lessons, and it's joining that is the main call to action.

We took the opportunity to plan ahead and design a number of iterface components for future use. This means that as CLA expands and needs to add additional content, it'll be able to add on-brand sections to pages for this new content.

Offering courses in Adeleide, Australia, Ride-A-Bike Right is expanding into video tutorials and online courses to bring cycle safety education to more locations around the globe.

We needed to show two different types of visitor the most relevant information for them. Locals need to have access to the details of in-person classes in Adeleide, the same classes that have always be taught, whereas web visitors from further afield need to be told about the online video tutorials. We found a balance between the two goals.

We were also tasked with setting a new more modern tone with a fresh design, replacing branding from over a decade ago when the business was focussed much more towards classes specifically for children. The new look and feel doesn't take anything way from the goal of letting parents know that kids riding classes are available – but it will also appeal to adults too.

As a specialist concierge service, WJK needed a specific look and feel to attract high-end clients. We delivered a sophisticated design that is already getting results.

For the target audience, we had to give careful consideration to designing a layout and site structure that didn't appear too cheap or salesy. We did this by filling the landing page with access to information about what the services entail. On these information pages, we then go on to display a main call-to-action button that takes the visitor, now with a proven interest, to another page which makes a sales pitch and registers the lead.

We love cupcakes and jumped at the chance to take on this project! Gina doesn't just make any cupcakes, she makes the super premium kind – gourmet ingredients leading to gourmet cupcakes.

Gina came to us with a plan – she wanted a website that was better than any of her local competition. If she could outshine them in sales and marketing with a professionally designed platform, she'd draw in more (and higher paying) customers for her cupcakes. Repeat business would be secured because of the quality of the products – but that quality needed to be presented.

For WhiteBox Bakery our plan was to just get out of the way, to let the cupcakes sell themselves. We built a photo-heavy catalog/portfolio type structure for the website so Gina could easily add and remove flavors, assign them to categories, add prices, etc. as needed. On every individual cupcake page you are bombarded with yet more flavors. They all lead to an order form.

We don't get to do many hotel websites, so we jumped at the chance to implement this one for a 3-star hotel with a very high client turn over. The vast majority of their clients arrive pre-booked through partnerships with tour operators, but the hotel is keen to diversify and not over-depend on their exisitng partnerships.

The hotel now wants to attract new customers using its website and we needed to define a strategy around doing this. As a hotel in a city, where of course the hotel itself is not the destination, we decided to market the hotel as the means to access attractions, focusing on the attractions and how easy it is to get to them from the hotel.

Following on from this idea, we added a travel blog, where the hotel staff will add posts about recent cultural and tourist events. Not only does this serve as a means to promote the local attractions accesible from the hotel in more detail, but, we also creates the (correct) impression that the hotel staff are experts.

Complete Performance Coaching is a website for Rebecca Smith, a mindfulness coach who helps athletes and performers achieve their very best. Waqa Studios acted as a subcontractor to create a solid brand and a website that would draw attention.

The final website pulls people in with strong visuals, draws people down the page to an opt-in form for client capture and then to category/client type keyword buttons that resonate with key visitor types.

Looking great on all devices, the website turns heads with its distinctive branding, and achieves its aims with its functional design.

We also developed the branding. The logo that represents action, confidence and strength. The star shape is reminiscent of a karate power pose with incorporated arrows that suggest movement and dynamism. The typeface is solid, strong and unmoving, counterbalancing the graphic element.