Take control of the information customers see when searching for your business. Don’t force them to rely on outdated 3rd party details that could cause you to lose sales. Claim ownership of your business presence online.
Your customers find these traces and rely on them. A brick-and-mortar location might appear on Google Maps with its location and opening times. An online business might receive positive or negative reviews on review platforms or social media.
Your business might be listed in the wrong location, with the wrong opening times, the wrong contact details or with malicious reviews.
It’s important to take ownership of your presence on the platforms that your customers trust and spend time on.
Every business is different and will have a different scope of online presence as a result. A restaurant and a accountancy business are prime examples of businesses that might appear on different platforms or with a different focus – i.e. one with a focus on photos and a food menu, with the other promoting services and a website. Both might have opening times to manage, contact numbers and map locations to keep updated.
If you don’t manage your online profiles yourself, platforms rely on user-submitted suggestions.
Searches via mobile devices might display incorrect opening times causing customers to turn up to only to find closed doors.
Contact details like telephone numbers being out of date causing customers fail to make contact and go elsewhere.
Your business could be incorrectly marked as permanently closed and no longer appearing on search results and maps.
Negative reviews going unresponded to and uncontested driving customers to competitors.
Simply not appearing in Maps, Google Reviews or other platforms when customers search for businesses like yours.
We investigate each business to discover what its current web presence is, what profiles need to be claimed and rectified and then what profiles need to be created to drive new customers to your business.
Each business will have different needs and, depending on the type of business, your customers may have already submitted your details to platforms spurring the creation of profiles to claim. (This is great customer engagement, but you need to be in control.)
Place your business in the correct geographical location so customers that know you can see where to find you, and people nearby see you as a potential option.
Display your business details right at the top of the search results for your business name, alongside details like rankings and contact information.
Gain the ability to respond to reviews, good and bad, to increase customer confidence and spur on loyalty through engagement.
Take control of your profile on this online review platform that many potential customers check before choosing your business.
Have the correct business information available when customers search for you on the digital yellow pages platform.
Allow customers to follow your business for updates, drive engagement by being available to respond and allow customer check-ins to publicise your business.
Keep your business location and details up to date on this once popular social discovery app turned location data and intelligence system.
Create profiles on relevant social networks so customers can mention you, follow you and interact with you.
Owning and administering your own profiles is an important step, whether on review platforms or on social media. If you have someone on hand to manage these profiles on a permanent basis, that’s great. If not, we can help.
We can offer a customized mix of the following services tailored specifically for you.
Maintain the health of your business profiles across the web by keeping positive conversations about your business visible and active while suppressing any negative reviews or public complaints. Respond to reviews and comments across platforms.
Develop and publish regular content on social media platforms to drive engagement and create awareness and visibility for your business. Reach new audiences by sparking conversation with your existing customer base and with content that attracts fresh eyes.